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Strategic Communication
Rural Outreach
Narrative Repair


SGMA in California: Why It’s Everyone’s Problem
If you’ve never heard of SGMA, you’re not alone. The Sustainable Groundwater Management Act was passed in California in 2014 to address...

Jules Martella
Mar 222 min read


Mediator in a Groundwater Crisis: Why I’m Working in the Tulare Lake Subbasin
Why I Stepped Into This Work People ask me why I’ve taken on SGMA work when I already had a full, meaningful life walking alongside...

Jules Martella
Mar 213 min read


Subsidence in the Tulare Lake Subbasin: What It Means for Your Land and Operation
There’s a lot of noise right now when it comes to groundwater—plans, policies, lawsuits, and shifting deadlines. But underneath all of...

Jules Martella
Mar 213 min read


SGMA Water Policy in the San Joaquin Valley: The Top 3 Challenges Farmers Face
SGMA water policy in the San Joaquin Valley isn’t just a regulatory issue—it’s reshaping how water is managed in the Tulare Lake Subbasin...

Jules Martella
Mar 12 min read


SGMA & Policy Mistakes: The Biggest Errors Businesses Make When Navigating Regulations
Don’t wait for SGMA and policy mistakes to disrupt your business—let’s create a plan that keeps you ahead.

Jules Martella
Jan 292 min read


SGMA and Agricultural Policy
SGMA doesn’t have to be a mystery. With the right strategy, businesses can move forward with clarity instead of hesitation.

Jules Martella
Jan 152 min read


Industries Grieve, Too: Navigating the Agriculture Crisis with Clarity
Farmers and industry leaders don’t need more overwhelming legal jargon. They need someone who can break it down.

Jules Martella
Dec 25, 20242 min read
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